- Become Your PB
- Posts
- Me. You. Today. 5pm. Ready?
Me. You. Today. 5pm. Ready?
Free LinkedIn webinar. One hour. I'll tell you exactly why your posts aren't working.
Hey you,
I know, I know, it's been a while since you've heard from me. I'm sorry.
To be totally honest, I'm moving from Beehiiv to Substack (all to be revealed next week) so I've been taking time to learn more about that platform.
But before then, there was something I had to share with you.
I’m hosting a free LinkedIn masterclass today at 5pm UK time.
(You’ve got 5 hours!!)

Consider this your personal invite because I really don't want you to miss this one.
Look.
I spend nearly all day, every day on LinkedIn.
Consuming LinkedIn post after LinkedIn post.
Most of the posts are good. They are well written. Grammatically correct.
But they get about 5 likes and I'm guessing 200-300 impressions.
This is because you're writing on LinkedIn like you were taught to write at school.
Long sentences.
Formal language.
Words like "nevertheless" and "henceforth."
That writing sounds right in a work email but not on LinkedIn.
This platform has completely different rules.
What works in a client report does not work here.
What works in a TikTok caption does not work here.
What works in an Instagram carousel does not work here.
This platform has its own logic.
And once you understand it, everything changes.
Your impressions go up.
Your engagement goes up.
The right people start noticing you.
Posts that used to get 200 impressions start getting 20,000. You start getting DMs, connection requests, and inbound leads from people who found you through your content.
I spent months unlearning everything I thought I knew about writing, and today I'm hosting a free masterclass to show you what I learned.
The Masterclass: How to Craft the Perfect LinkedIn Post
We’ll cover:
→ What's actually working on LinkedIn right now (based on data)
→ The frameworks I use to structure every post
→ A live demo of how I use Stanley to write
And my favourite bit…
→ Roast Your Post, where I'll analyse your posts live on the call and tell you exactly what to fix.
I once watched Amelia Sordell do this on one of her LinkedIn lives. She took a post, and told us exactly why it hadn't performed.
I learnt more from watching her do that than I did from months of reading tips. That's why we’re doing it in this session.
125 people have already signed up and I want you to be there too.
Your one tiny action for today…
Just turn up. It’s that simple.
👉 Join us today (4th of June) from 5PM-6PM UK Time.
Link to sign up here.
Any questions? Give me a shout!
See you at 5pm,
Mischa x
P.S. If you've ever published a post and thought "why didn't that work?" this session is for you.
Enjoying this newsletter but not subscribed? What are you waiting for…
Need LinkedIn support? Here are a few ways I can help…
If you want to take away the guesswork and create a memorable personal brand with a clear strategy, book a 1:1 power hour with me.
If you’re serious about growing your personal brand but don’t have the time to do it — let me do it for you. Let’s jump on a call.
Share Become Your PB with anyone who may enjoy it. Use the link here.
Hit reply and share any ideas, tips or feedback with me. I’ll reply straight back.
If you aren’t already following me on LinkedIn…